Google was founded after the birth of the World Wide Web, but it has managed to shape the Web in its own way. Any website that wants to be discovered today is subject to Google’s regulations. But losing an antitrust lawsuit could lead to Google itself and the Web as a whole being reinvented once again. The court will announce its verdict in August. Google may be forced to sell its browser Chrome, or it may face sharing its search index and algorithm with other companies. Google has built a web index of unmatched scale that crawls more web content than any of its competitors. This is both an advantage and a disadvantage, as its search experience is increasingly confusing due to the complexity and duplication of the content it indexes. The U.S. Department of Justice believes that Google’s massive search index is the “basic building block” for building a search engine, and forcing Google to authorize third-party companies to use the index will be the key to breaking its monopoly on the search market. Vladimir Prelovac, founder and CEO of Kagi, believes that sharing the Google Search index will immediately lead to more search options, making it possible to customize search tools that cities can use to build in-depth, hyperlocal searches, and cat lovers can use it to build dedicated cat searches. He believes that AI will be the default way for us to get information in the long run, but Kagi doesn’t force users to use AI to search for information. He doesn’t think the current AI based on large models is the answer.
Ars：Google’s nightmare: How a search spinoff could remake the web
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